Protect Your Brand & Reputation With Brand Monitoring Technology
CRM Mastery recently rolled out a Social CRM Technology Directory that includes more then 60 products within 5 categories. One of the technology categories included in the (free with registration)...
View ArticleIt’s Time For Text Analytics
Here are several excerpts from an excellent post by Bruce Temkins, It’s Time For Text Analytics: At the Clarabridge event this week, I got to spend time with many executives from large companies that...
View ArticleCRM Customization is a Key Demand for Buyers Pre-Purchase
Here are a couple of excerpts from an article by Barney Beal, News Director for SearchCRM.com, CRM demos, customization key demands for buyers pre-purchase: Executives at Enpirion, an analog...
View ArticleCRM Vendor Proposals: 10 Items You Need Most
Here’s a summary of advice from CRM guru David Tabor, CEO of SalesLogistix, CRM Vendor Proposals: 10 Items You Need Most: If a significant CRM system project is on your agenda in this new fiscal year,...
View ArticleCreating a Unified View of the Customer
Here are several excerpts an informative article that appeared in Retailwire (free registration required), Creating a Unified View of the Customer: Whether in-store, online, via catalog or smart phone...
View ArticleSelecting The Right Mix of Customer Self-Service Technologies
Here are several excerpts from an excellent article by Sue Hildreth, Selecting self-service CRM software means looking in many places. Be sure to check out the complete source article for much more...
View ArticleCRM’s Hard Lessons and New Best Practices
Here are several excerpts from an article from Baseline Consulting’s Jill Dyche, CRM’s Hard Lessons. Be sure to check out @jilldyche ’s complete source article for more on each of five best practice...
View Article6 Ways To Improve CRM Adoption and 10 Pitfalls To Avoid
Here’s some great advice from John Paterson, CEO & Founder of Really Simple Systems, CRM Systems, 10 Pitfall to Avoid: One of the keys to making the most of a CRM system is getting the whole of...
View ArticleBuilding Simple Enterprise Software
In “Building the Simple Enterprise,” Aaron Levie, the founder and CEO of Box.net, makes a strong, passionate argument for the benefits of simple, easy to use enterprise software over what seems to be...
View ArticleIs Vertical CRM Right For Your Organization?
Whenever I’m coaching a business through the process of selecting a CRM solution, one of the things that I always have my clients consider is whether or not they should evaluate vertical CRM...
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